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NEW ARRIVAL

#SUBOOJOURNAL International Women's Day w/ Kayla Boyd

International Women’s Day was created with the aim of becoming a global movement to celebrate the social, economic, cultural and political achievements by all women. It also highlights the efforts being made toward gender equality. As a company with 100% of our team comprised of women, we celebrate women and champion women in leadership every single day, and stand to support this years IWD messaging of:
This year at SUBOO we want to utilise our platform as an opportunity to educate and inspire you, our community, to join us in moving forward in efforts to achieve equality. With this in mind we couldn't help but shine the light on four women within our community who inspire us in all facets of life from business to family. 
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This month we were so honoured to speak with Kayla Boyd, entrepreneur, mother and wife to former NRL veteran Darius Boyd. Kayla's not only juggling her career and family life, but utilising her platform to empower women Australia wide with her series of events 'Find Your Fierce'. Through these events Kayla has inspired thousands of women making an ever-lasting imprint with her influence.

In this Q&A we dive deep with Kayla and discuss a range of topics from what IWD means to her, what inspired her to start 'Find Your Fierce' and how to balance career and family.

 

 

International Women's Day is such an important day to raise awareness towards female businesses in our community.  What does this day mean to you?
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I have always been a big believer in championing ourselves throughout every season. Though, today is a day to express our gratitude towards all that quietly supports us as we flourish through life. It’s about celebrating who we are, despite the hardships we have all faced, it’s about coming together, owning our strengths and living our truth.
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Where did the idea for 'Find Your Fierce' come from?

Find Your Fierce was inspired organically through my motherhood journey after my first-born Willow. I found myself in what was my darkest period, 12 months postnatally. Navigating life as a first time mother is a crucial time. I felt a pull and desire to create a community not only for myself but for other women who may have been feeling stretched in the same way. I wanted to create genuine connections and a core foundation for women to come together collectively, to be able to openly discuss the many important issues we face in life. An open forum, no topic is off limits, a safe space where we can be free to dig deep into having those raw, real, and honest conversations without judgement. 

 

What is the most rewarding part about running a business designed to empower women?

There are so many rewarding elements in doing what I do, I am so grateful to be able to do something that I love and passionate about. Making beautiful connections, and forging kind friendships are absolutely priceless. Knowing that I have made a positive difference to somebody else’s life in the simplest form is what genuinely does it for me. It’s the best feeling in the world, to know you have truly helped another soul.

 

You are a Mama to Willow, Romi and your third baby is just around the corner! What is your advice to other mums juggling the work/family balance?

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There is no such thing as balance. Surrender and lean into each day and allow it to unfold as it will. Some days we will conquer, and other days we just conquer a little differently, and that’s where the balance comes in. There is no perfecting it. Let go of mum-guilt, be gentle with yourself, welcome support from others and know that self-care, rest and recovery is so important for you as a mother to be able to give your best.
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Being a mum of two beautiful girls, what is a positive message you have passed onto them?
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To love themselves unconditionally and wholeheartedly, no matter what. To be their own best friend as well as each others. To love without judgement, to be kind without expectation and to always be grateful because gratitude will get you through anything. 

 

What is next for Kayla?

 Creativity and purpose will always be my calling. There are so many things that I want to do, it’s a challenge to define and grit it out into what is next exactly, however that really excites me! My next Find Your Fierce event for 2021 will be the first on the agenda once I have found my form as a mother of three. My husband and I have been working on a business project very close to our hearts for over the past year, which we are very passionate about bringing to fruition later this year. The past 7 weeks I’ve been reflecting and refining what’s most important in life, when something affects you deeply it’s a time where perspective is at the forefront of everything. Sadly, one of my best friends lost her battle with depression, now more than ever I want to delve deeper into my work within the women empowerment and mental health space. 

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Here are SUBOO we deeply thank Kayla for allowing us to showcase her voice and help us spread the message of International Women's Day and standing with us to #ChooseToChallenge.

 

Our Gesture To Our Community

 

1. 14% OF PROFITS DONATED

 
In efforts to raise awareness we have rounded up the gender pay gap to extend 14% of all profits f rom the 4th March until 8th March (IWD) to 100women.org - an organisation aimed at creating a world where all women and girls can live safely with access to health, education and economic freedom.    
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2. 14% OFF STOREWIDE

 
In efforts to raise awareness we have rounded up the gender pay gap to extend 14% OFF Storewide to our community f rom the 4th March until 8th March (IWD), in efforts to start conversation and raise awareness of this pay gap in our society.
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Please apply code: WOMEN14 at checkout to redeem.
 
Support our fundraising efforts and Shop Kayla's looks from our latest Odyssey Collection:
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3. EMPOWER OUR COMMUNITY

 
Using our platform we want to inspire you with four women in our SUBOO community via our SUBOO Journals this week with our IWD series.
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The women we are proudly showcasing include: 
 
Stay tuned as our IWD series continues this week.

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